cookie policy

Last updated: 17 November 2025
Contact email: info@trueoriginalyou.com

1. Introduction to Cookies

We use cookies on this website to help it work properly and make your experience better. A cookie is a tiny file saved on your device. Some help the site run, and some help us understand what’s popular so we can improve things. Because children and teens use our website, we keep things safe. Cookies may be session cookies (deleted when you close your browser) or persistent cookies (kept until they expire or are deleted).
We don’t use cookies to spy on you, and we don’t use them to show personalised ads to children. We comply with the UK GDPR and the Privacy and Electronic Communications Regulations (PECR).

2. About This Policy

This Cookies Policy explains how True Original You (“we”, “us”, “our”) uses cookies and similar technologies on this website. It also explains your choices, including how to manage or disable cookies.
Because children may use our website, we follow the UK GDPR and the ICO’s Age-Appropriate Design Code (Children’s Code) to ensure cookies and tracking technologies are used responsibly.

3. Why We Use Cookies

We use cookies to:
• Make the website work properly.
• Remember your choices.
• Understand what pages children and teens like so we can make the website better.
• Use tools like TikTok Pixel, Google Analytics, and Meta Pixel — but safely. We don’t use them to show ads to children.
We rely on consent for non-essential cookies and legitimate interests for strictly necessary cookies.

5. Types of Cookies We Use

• Strictly Necessary Cookies: Essential for basic site functions. These do not require consent.
• Performance & Analytics Cookies:
Include tools like Google Analytics, TikTok Pixel, and Meta Pixel. They collect anonymised or minimised data to help us understand site usage. For users under 18, we configure these tools to avoid personalised advertising and limit behavioural tracking.
• Functional Cookies: Improve your experience by remembering your preferences.
• Marketing Cookies: Used for advertising. These will not be used to profile or target children. They only activate if appropriate consent is given.

6. Third-Party Cookies

We use trusted third-party partners such as Google, Meta, TikTok, and Klaviyo/Mailchimp. These partners may place cookies on your device. We configure these services to minimise data collection for younger users and avoid personalised advertising.
For more information on how our partners process data, see their Privacy Policies.

7. Cookies and Children

We follow the ICO’s Children’s Code to ensure children's data is protected. This means:
• We do not use cookies to profile children.
• We minimise the data collected wherever possible.
• Marketing cookies do not run for users identified as children.
• We explain cookies in simple, clear language.
• Parents/guardians can contact us anytime to request deletion of cookie-related data.

We do not knowingly collect personal data from children under 13. If you believe your child has provided data, contact us.

8. How to Manage or Disable Cookies

You can manage cookies through your browser settings. You may:
• View cookies stored on your device.
• Delete existing cookies.
• Block cookies from certain sites.
• Prevent websites from placing any cookies.

Disabling certain cookies may impact website functionality. Cookie data is retained for 12 months or until consent is withdrawn.

9. Cookie Consent Banner

When you first visit our website, you will see a cookie banner asking if you want to accept or reject non-essential cookies.
You may withdraw or change your consent at any time using the cookie settings link.

10. Updates to This Policy

We may update this Cookies Policy from time to time. Any changes will be posted here with an updated date.

11. Contact Us

If you have questions about this Cookies Policy or how we use cookies, please contact us at:
info@trueoriginalyou.com

True Original You™ is a trading name of Alarskin Limited, registered in England and Wales.
Registered office: 3rd Floor, 86–90 Paul Street, London, EC2A 4NE.